That Isabel Marant – the designer – Sort van Laat slides her 30 -year anniversary under the radar, speaks volumes about how she thinks about the passage of time. In recent seasons, her answer to questions about a party was more or less: Oui, corn non.
As perhaps the most French girl designer of her generation, Marant prefers her home base, so that her customer and not herself are the center of attention.
“It’s about the classics,” Kim Bekker, the right hand of the designer and artistic director, offered during a visit to the light -filled showroom at the place of the Victoires, where seemingly roughly carved crutches and geometric track lighting accentuated racks with just as boarded up Stretching with accentuated racks authentic, true-blue Parisian guys.
After three decades, the brand has its recipe. For men, non-washed indigo denim (a first) company of weathered, earthly staples in Khaki, écru and tranquility; Brushed mohair sweaters with the most important jagged island pattern of the season, a dash of tailors, an essential motorcyclist, a puffer.
“He always travels, so he needs big bags,” Bekker offered the Tweaks of this season. “Our husband is a bit more artistic, he is rocky, he is always on the move. It’s like, cool and very French with a little prepy. “
Although less eclectic than in the past seasons, the autumn output became all the notes that one would expect from Marant’s “Ibiza via Paris” sensitivity, from tonal bohemian embroidery trays to patinated leather, washed finishes and spray-day-like touches. Simple, lived in and directly. It is the posture of the wearer who will make or break it.