Chiefs Kingdom, mark your calendars and turn on the Hallmark Channel.
“Holiday Touchdown: A Chiefs Love Story,” starring Tyler Hynes and Hunter King, debuts on November 30 at 8pm ET as part of the 15th annual Countdown to Christmas lineup.
The actors made the announcement Thursday during “The World’s Largest Tailgate: Tailgate Games” at GEHA Field at Arrowhead Stadium prior to the Kansas City Chiefs’ opening game against the Baltimore Ravens.
The film follows Alana Higman (King), “who is certain that her family’s lifelong history as superfans of the Kansas City Chiefs makes them a front-runner to win the team’s Fan of the Year contest. ” Hynes portrays the director of fan engagement, Derrick, “who is tasked with evaluating how Alana and her family stack up against the other two finalists.”
Jenna Bush Hager, Donna Kelce, Diedrich Bader, Megyn Price, Richard Riehle, Christine Ebersole, Richard Christie, Coach Andy Reid and many standout players from the Kansas City Chiefs also star in the film, which features several scenes shot at Arrowhead.
Matt Hoover
“This holiday season, Hallmark is all about bringing joy to the world,” said Darren Abbott, Hallmark’s chief brand officer, in a statement. “Our new partnership with the NFL and Chiefs is uniquely designed to do just that: to find universal ways to spread cheer, tell heartwarming stories and build excitement for our cherished hometown brands during this very special time of year. ”
The stadium will feature year-round promotions for the upcoming Hallmark movie, including custom LED screen animations, giveaways and Hallmark Channel activations.
Hallmark will put its spin on a classic “Kiss Cam” with its “Star Cam,” pairing fans in the audience with their own Hallmark holiday movie superlatives during home games. There will also be a unique tailgate experience at home games with festive photo opportunities and free hot chocolate. Upon entering the stadium during the Nov. 29 home game, the film’s premiere weekend, fans will receive a unique Chiefs x Hallmark Channel-themed pennant. Additionally, new merchandise will be available soon.
“We are extremely grateful for the entire Hallmark team and the unique hometown partnership that has formed around our two brands and this film,” added Kansas City Chiefs President Mark Donovan. “With the excitement of the start of football season and the holidays on the horizon, what better way to showcase this partnership and announce the premiere date than by taking advantage of one of Kansas City’s biggest parties : Chiefs Game Day!”